Perhaps Plum. Because it sure is plum that the New York District Attorney is going after Appraise-it and WaMu for forcing uneducated consumers to buy properties that were worthless. Bad, Bad AIWAMU.
Yep, plum Awareness. I think we should crown this past Wednesday Monster Pump Up Day with Plum Appraisal Awareness Ribbons. Won’t it be cute, Banks giving out Plum gifts, perhaps even a free Plum i-Pod Shuttle ala Trump Wealth package deal.