Money can’t buy BIG love – ‘BIG seeks ..friend"

So… Hewlett Packard and Facebook pimped their customers to MoBIG.

OK, but where was the ad strategy?

They could have made a really big campaign of these two events but instead just squandered such opportunity to bling the news feeds instead of demonstrating fidelity, creativity and entertainment (things a friend could appreciate).

see NYTimesMicrosoft seeks ad friend.”

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